NAKETA  R. THIGPEN

SOCIAL MEDIA CONSULTING, SOCIAL GRAPHIC TEMPLATE CREATION, AUDIENCE BASED SOCIAL MEDIA STRATEGY, ENGAGEMENT

Text reading 'Naket R. Thigpen' on a light, floral background.

GOAL

Gain a wider reach, visibility, and engagement on social media and help with content creation ideas.

Slay AF conducted a social audit of her platform to establish a baseline. Using audit findings we suggested a posting schedule dependent on their social media manager’s needs, content ideas for both posts and reels, a social strategy, and ways to increase engagement.

In doing this we were able to create an effective social media system, calendar, and content leading to a 143% increase in reach and 92.4% in engagement.

SOCIAL GRAPHIC TEMPLATE CREATION

Podcast cover featuring a smiling woman with short hair, red lipstick, a pearl necklace, and a striped blazer, with text overlay for episode title, host name, and platform logos.
Promotional graphic for a podcast episode featuring a smiling woman holding a mug, with episode details and platform icons for Spotify and Apple Music.
Pink promotional graphic for a podcast episode featuring a outline of sound waves and text indicating episode title, subtitle, and listening options with Spotify and Apple Music icons.

RESULTS

Instagram profile page of asknaketa with 491 posts, 5173 followers, and 2354 following, featuring a profile picture of a smiling woman, highlight icons, and a grid of purple-themed posts.
A smartphone displaying the Instagram app insights screen with statistics for followers, engagement, and shared content.

In three months of social media consulting, there has been 143% increase in reach and 92.4% in engagement.